As Digital Editor for Hearst’s Branded Content Team, I was responsible for the creation and delivery of quality content to fulfil commercial campaigns across the luxury women’s titles with a key focus on ELLE. I also worked across ELLE’s global editions, creating content in English to be translated for other markets. Here are some highlights…
Underwear as outerwear doesn’t mean the risqué naked dresses favoured by Bella Hadid et al. You can flash your underpinnings in a more modest, less showy way. In collaboration with Agent Provocateur, I looked to the stars of street style for guidance…
In the words of Audrey Hepburn, “Life is a party. Dress like it.” As the festive season approaches, it's a mindset we can all get behind. Stars of the silver screen, including Hepburn, certainly knew how to master after-dark attire thanks, in part, to sumptuous jewels. And the proof is in the pudding: decades on, their style continues to captivate, with women around the world still being influenced by old Hollywood glamour. In collaboration with Bucherer, I looked to a range of jewellery muses.
Whatever your style, the way you wear your watch can say a lot about you. In the office or on the town, it’s vital that your timepiece not only keeps you punctual but works effortlessly with your wardrobe too. As way of inspiration, I looked to the well-adorned wrist of jewellery designer Carolina Bucci to see how she styles her beloved Royal Oak Frosted Gold watch in collaboration with Audemars Piguet.
Do you tuck it under your arm or sling it over your shoulder? The way you carry your bag makes a bigger statement than you might expect. To demonstrate, we styled Michael Kors' new collection in a variety of ways then asked a body language expert for her insight on what each bag-carrying style reveals about you…
With a very glamorous swoosh of satin, tulle and tousled hair, the 2018 awards season was one to remember. From the Grammys to the Oscars, Hollywood’s finest have treated us to plenty of va-va-voom, politically-powerful statements and a veritable colour explosion. In partnership with The Outnet, I looked to the A-list for red-carpet-to-reality lessons we can all learn from.
Sparkling jewels, ballgowns in broad daylight, celebrities on speedboats - it can only mean one thing: Hollywood has set sail for the Venice Film Festival. If your invite got lost in the post, worry not. We've created a cheat sheet on how to do Venice like the stars. From where to stay to what to do, you can channel Hollywood glamour even without a golden ticket in hand.
We all have those days: you’re rifling through your wardrobe, nothing seems to work and you lose sight of what actually goes together. But don't panic, separates shouldn't be stressful. With the new season in full swing, I looked to The Outnet for some inspiration…
As the first woman to oversee her family's jewellery dynasty, Carolina Bucci knows a thing or two about breaking glass ceilings. The Italian designer is the fourth generation of jewellers after her great-grandfather opened a workshop in Florence in 1885, specialising in pocket-watch repairs.
Thinking of creating your own company? It can be daunting, no matter how experienced you are. Thankfully there's a plethora of female entrepreneurs who've been through the highs and lows of business and are armed with advice to help make the process as pain-free as possible.
It may sound daunting - effervescent dresses and day-glo accessories aren’t your standard cocktail fare - but such an unexpected twist can breathe new life into your after-dark wardrobe. As way of inspiration, we transported Prada's AW18 collection to Innisfree Garden in New York. It was here, amid the verdant paradise, that the silks and tulles took on a whimsical edge. Styled by Leith Clark, Bazaar’s style director-at-large, the result is enough to convince even the most colour-averse to dare to do neon.
With Christmas fast approaching, it’s totally acceptable - encouraged, even! - to add a touch of sparkle to your everyday wardrobe. But how to avoid looking like a bauble? In this branded article with The Outnet, I created interactive outfits to show how your look can be transformed from dreary to joyful.